Craft Beverages of the Blue Ridge Map & Guide
...in the fall of 2014 as Craft Breweries of the Blue Ridge, and was designed specifically for the purpose of providing area craft breweries a means to market themselves as destinations. The goal was to increase traffic to all area breweries and give guests a guide that was worthy of repeat use. City Select printed 40,000 brochures and they flew out of displays in about seven months. The second edition production run increased in size by 70%, and the layout went from a “pamphlet” to a “booklet” that included more clients and information about local Visitor Centers. These brochures are available in custom-created CBBR displays located at every brewery in the area, most wineries as a cross promotion, over 70 hotels and visitor sites, Visitor Centers, as well as specialty beverage retailers. Our companion mobile website, BRBeers.com, works on 100% of smartphones and tablets and does not require any app to install or manage. BRBeers.com gives visitors a full suite of way-finding tools such as GPS directions, photos, descriptions, operational hours, click-to-call plus reviews. AN EXCITING UPDATE! As of December 2016, this Map & Guide has been renamed “Craft Beverages of the Blue Ridge” to incorporate the growing cidery industries in the region! Look for even more updates and expansions of this useful tool in the near future!