You close the door to the hotel room and kick off your shoes, and there is a moment where all you want to do is just decompress for a bit before going out to explore the city. For about half of us, this relaxation time is spent perusing the hard-bound book that sits on the desk or table; typically it is scanned from front to back. A well-crafted, content-rich book reveals interesting facts and tidbits about a community – things only the locals know. Stunning photography coupled with fascinating articles complements the advertising, making this book an enjoyable yet informative experience. Keep in mind there are few marketing opportunities to reach visitors once they leave their room.
Designed for travelers, Discover Charlottesville is an annual, in-room coffee table book that reflects the heart of Charlottesville. Discover Charlottesville introduces visitors to the essence of our city and surrounding areas. Available in over 90 locations where guests have the time, interest and opportunity to read, plan and then act, Discover Charlottesville is the exclusive publication in over 4,700 guest rooms, hotel lobbies, bed and breakfasts, inns, private lodging, wineries and locations at UVa — all hosting over one million overnight visitors each year.
VIEW or EMAIL the 2017 edition of Discover Charlottesville by clicking the link:
VIEW or EMAIL the 2016 edition of Discover Charlottesville by clicking the image:
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This in-room marketing opportunity is unique. Rarely does a business have that intimate occasion to present itself to a qualified prospect at a time when that prospect is making decisions about what to do next. Discover Charlottesville – a modern-sized book with bold imagery and authentic content – is a publication that can offer your business this exact opportunity.
This is the most effective and cost-efficient way to reach over one million travelers lodging in Charlottesville each year.
If you’d like to learn more about Discover Charlottesville, download our media guide by clicking the link: